Product Description
Rooted in strategic management research Business Model Innovation explores the concepts tools and techniques that enable organizations to gain and/or maintain a competitive advantage in the face of technological innovation globalization and an increasingly knowledge-intensive economy. Updated with all-new cases this second edition of the must-have for those looking to grasp the fundamentals of business model innovation explores the novel ways in which an organization can generate deliver and monetize benefits to customers. | Business Model Innovation Concepts Analysis and Cases
Routledge Business Model Innovation Concepts Analysis And Cases 09781138330528
Rooted in strategic management research Business Model Innovation explores the concepts tools and techniques that enable organizations to gain and/or maintain a competitive advantage in the face of technological innovation globalization and an increasingly knowledge-intensive economy. Updated with all-new cases this second edition of the must-have for those looking to grasp the fundamentals of business model innovation explores the novel ways in which an organization can generate deliver and monetize benefits to customers. | Business Model Innovation Concepts Analysis and Cases
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